Sabre Corporation, a leading travel software and technology business, has ended its distribution partnership with the Russian flag carrier Aeroflot. Following Russia’s invasion of Ukraine on March 3, 2022, the decision was taken.
Sabre, North America’s largest provider of worldwide distribution systems for flight bookings, provides retailing, distribution, and fulfilment services to a variety of travel industries, including airlines, hotels, and travel agencies.
Aeroflot’s information has been removed from the company’s global distribution system GDS, a marketplace utilized by travel agencies and enterprises to book flights.
By removing Aeroflot, Russia’s largest carrier, travel agencies and corporations around the world will no longer be able to book or purchase Aeroflot flights.
“We are taking a stand against this military conflict. We are complying and will continue to comply, with sanctions imposed against Russia. In addition, today we announced that Sabre has terminated its distribution agreement with Aeroflot, removing its content from our GDS,” Sabre chief executive officer (CEO) Sean Menke said in a statement.
The CEO continued: “Sabre has been monitoring the evolving situation in Ukraine with increasing concern. From the beginning, our primary focus has been the safety of our team members in the impacted region, as well as doing our part to support the much-needed relief efforts.”
Following the current crisis in Ukraine, the corporation has said that, if necessary, additional steps could be taken in the future.